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Jennifer G. Hanford

I am also surprised by the low percentage of small business owners using LinkedIn. I see the platform which helps level the playing field for businesses of all sizes. Of course, social media does take a lot of time if it’s done correctly. You make an excellent point though when you say to continue with other marketing activities as well as social media. It’s easy to fall into the thinking that social media is the only way to market, when it’s actually just a good tool to have as part of the mix. Thanks for sharing the tips and insights… Read more »


A social media strategy is all about effective management. There is no point in formulating a social media strategy if one is unable to manage it. This point is a great reminder, to that aspect. The tips discussed are true and are applicable to each and every situation. Thanks for the share.

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