Small business owners regularly spend time in social media according to a recent survey by Vertical Response. In fact, 66% of small businesses are spending more time than they did a year ago and their social media budgets are increasing.
Where do Small Businesses spend their time?
- 90% do Facebook marketing
- Almost 70% are on Twitter
- 55% have a Blog
- 50% post to LinkedIn
- A smaller percentage also do Google+ and Pinterest marketing
Great data – are there any surprises?
As expected, small businesses are increasing using social media tools like Facebook, Blogs and Twitter. There’s no turning back in terms of where customers spend their time. You can find more details here at the press release that accompanied the release of the data.
Are there any surprises for you in this survey? Let me know in the comments.
Tom Treanor is the founder of the Right Mix Marketing blog. He’s the author of the Search Engine Boot Camp, the co-author of Online Business Productivity, and regularly speaks at industry and corporate events. His writing has been featured on the Content Marketing Institute, Social Media Examiner, Copyblogger and other leading industry blogs.