Unless you live and breathe it every day, it can be hard to keep all of the the online marketing terms straight. What is TOFU as compared to MOFU (and why do you care)? How does SEM differ from SEO (and which includes “organic” results)? What’s Newsjacking vs. Native Advertising?
Learn about all of these marketing terms and their definitions here:
Infographic brought to you by Wrike
Which terms are new to you?
Which terms did you learn about? Which other ones would you have included? Let us know in the comments!
Tom Treanor is the founder of the Right Mix Marketing blog. He’s the author of the Search Engine Boot Camp, the co-author of Online Business Productivity, and regularly speaks at industry and corporate events. His writing has been featured on the Content Marketing Institute, Social Media Examiner, Copyblogger and other leading industry blogs.