Online searches and shopping are not only increasing by the minute, they also go hand in hand. According to InternetLiveStats, Google processes 40,000 searches every second. According to another Google research, 72% of customers like to see mobile friendly websites on their smartphones because they are easy to navigate. Think about it: Do you need to find a new restaurant to try for dinner? Google it. Do you need to hire a plumber for a broken toilet? Google it. Do you need to find a new gym or a good deal on shoes? A CPA to do your taxes? Google it.
No matter what potential customers are looking for, they are doing frequent online searches for the next place to spend their money. If you don’t have a website for your small business, you are missing out on countless opportunities to market and grow your company. Even if you have a website but if it’s not mobile responsive then customers will turn away from your website.
Here is a comprehensive infographic on 50 features to include in your small business’ website. This will help you to know exactly what you need on your website to be successful online. There are many things that you need to consider – from the smaller things like colors and fonts of text to the bigger features like SEO, sitemaps and how to integrate video into your website.