With each passing year, digital marketing is getting more and more sophisticated, creating the need for equally sophisticated tools. One may have an excellent marketing strategy, but in the absence of right tools implementing those efforts will get challenging severalfold. The same way, right tools without proper planning and strategizing will prove no good. Strategizing … [Read More…] 6 Tools to Organize and Optimize your Digital Marketing Strategy
No matter where you go looking for information on blogging and SEO, you’ll always find a common piece of advice: write for people, not search engines. It sounds simple in theory, but what about rankings? You can write for people, but it doesn’t do them any good if your content is buried under a … [Read More…] How Advanced SEO Makes Your Content Shine (For Readers and Search Engines)
Whenever marketing experts or SEO specialists speak about search rankings, it is always in reference to Google. You hear about Panda and Penguin, and all of the other algorithm changes that Google has implemented over the years. When consideration is given to the fact that Google is the largest search engine and online entity in … [Read More…] Bing’s SEO Ranking Factors ~ The Complete List
Google makes 500 to 600 changes (includes updates, data refreshes and changes) in algorithm every year in order to provide best search results to its users. While most of these changes are minor and go unnoticed, a few are major and causes significant effect on the searches. Hummingbird, the major change in Google’s search algorithm … [Read More…] 6 Things You Should Consider About Google’s Hummingbird
By Guest Author What is Search Engine Indexing? We all know what indexing is. But indexing has an altogether different context when used in the parlance of Search Engine. Search engine spiders crawl a page and record the words and phrases on it and then place the data into an index. This index can also … [Read More…] 7 Ways To Improve Search Engine Indexing
By Guest Author Google’s search engine is a learning resource, a place where scores of pages of information are stored. However, unlike the Yellow Pages or a library’s card catalog, the sea of information is not static but constantly changing. Google, modifying algorithms (the way its engine interprets, catalogs, and provides information), persistently seeks better … [Read More…] Keeping Up With the Online Marketing Times: Google Hummingbird
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