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Wrike has collected 55 marketing trends that are potentially going to have a large impact in 2015. Which marketing trends are going to have the biggest impact? “Upvote” the ones that you think are going to move the needle. And which ones do you think are minor? Feel free to “downvote” those. To participate in … [Read More…] 55 Marketing Trends for 2015: Which ones will matter?

Marketing terms defined

Do you understand what “influencer marketing” is? How about inbound marketing? Retargeting? It can be pretty confusing to keep everything straight which is why Wrike has developed this Online Marketing 101 Guide to help new marketers or non-marketers keep it all straight! Wrike Social Project Management Software Tom TreanorTom Treanor is the founder of the … [Read More…] 26 Online Marketing Terms Defined (Infographic)

Crowdfunding Checklist

Crowdfunding is a great way to raise funds for a product, cause or artistic endeavor. But you need to treat the launch of a your crowdfunding project like a major campaign, which means that there are a lot of moving parts. Follow this detailed checklist for your crowdfunding campaign (and don’t forget to see this … [Read More…] The Ultimate Crowdfunding Campaign Checklist (Infographic)

Can Sales and Marketing Work Together?

How can sales and marketing work together? Does sales “get” content marketing? Do marketers deliver what sales needs? These are the types of questions addressed in the recent Content Marketing Institute Twitter Chat on Content and Sales hosted by Carla Johnson. It was a compelling chat packed with insights from Carla as well as the … [Read More…] Can Sales and Marketing Work Together? Lessons from #CMWorld Twitter Chat

6 Local Marketing Tips

If a good chunk of your customers come from your local area, then you should be taking some steps to make your business “locally famous.” It’s not difficult, but it does take consistency and commitment to build your company’s reputation in your local marketplace. The great news is that very few of your competitors are … [Read More…] 6 Easy Steps to Make Your Business Locally Famous

6 Marketing Ideas Small Business Don't Usually Try (But Can)

Running a small business shouldn’t be difficult. Profiting from small businesses doesn’t have to be a lifetime task that drains your energy and sucks your soul. Yet, for most small businesses owners and management, that’s exactly how it is. It’s taxing, it’s a soul-sucking monster, and it demands more than it cares to give. Running … [Read More…] 6 Marketing Ideas Small Business Don’t Usually Try (But Can)