What springs to mind when you think of video content online? Endless videos of influencers, shopping hauls, online gaming and makeup tutorials? While there is…
The mobile app segment is flourishing without any signs of slowing down in the near future. With 35 percent of the world’s population using smartphones…
Social media is a revolutionized way to connect and stay in touch with people around the globe. Did you know that roughly 42% of the…
As much as we love watching movies, we seldom pay attention to ad-hoc behind-the-scenes efforts outside filming and post-production. While crucial – these stages are…
As the co-founder of an early-stage startup, I am always on the lookout for affordable ways to build our product’s subscriber base. In fact, it…
When someone has a burning question, do they head to the library, pick up an encyclopedia and begin reading — or do they simply ask…
Marketers the world over are encouraged to get to know their clients and targets in order to sell better. In the same light, if you…
One of the best ways to generate leads for your business is to create a landing page. As a stand-alone web page, created to achieve…
In the digital age, a positive online reputation is imperative for businesses of all types and sizes. A few poor reviews and negative posts on…
Over the past decade, marketing has witnessed a radical change ― it has gone almost exclusively online. And for good reason. Online marketing or…
While most companies today have a digital marketing strategy, not many are actively controlling theirs. What does that mean? That they cannot shape the opinions…