We probably don’t need to tell you how valuable it is to track all your marketing efforts, how it helps you optimize to attract new clients and to efficiently manage your investment on advertising and promotion. Each person that visits your website is completely different from the next. And you need to effectively track and … [Read More…] Important Aspects of Custom Parameters for Advanced Tracking in Google AdWords

Google has long been the largest competitor in the industry. Whatever niche you’re in, you’re bound to tread carefully with all the regulations they have set in. They’re the biggest search engine in the world, no doubt about it, that’s why many marketers sought out for SEO. Ranking organically in the search engine results page … [Read More…] Google Wages War Against Annoying Ads

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In the early 90’s, after a less than illustrious post-college career in the entertainment industry in Los Angeles I hopped on a plane to Japan in search of a new job. It was financially touch-and-go for the first 6 months but I soon settled down in the Japanese countryside living in a hundred-year old inn … [Read More…] SEO is better than Japanese