Your business blog can be one of your most valuable marketing assets. It can improve your search engine optimization. It can drive awareness of your company via social media shares of your content. In addition, it can establish you as an authority in your space. but certain myths and misconceptions may stop you from taking … [Read More…] 5 Business Blogging Myths That Will Hold You Back (Infographic)

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Great images can do a lot for your blog posts. They get attention when people get to your site and they really help your content do well in social media (because of the combination of great headline and great visuals). Stock photos can start to add up though, especially in larger sizes! 29 Free Stock Photo … [Read More…] 29 Awesome Sites for Free Stock Photos

31 Ways to a Blog Post Idea

It’s important to provide valuable content to your readers on a regular basis. They’ll take something away and you’ll get the benefits of a broader social presence and the opportunity to rank in the search engines. But some days your inspiration for a great blog post ideas may dissipate… With that in mind, here are … [Read More…] 31 Ways to a Blog Post Idea

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As you do your content planning for the new year, it’s a great time to breathe some life into your business blog with some completely new types of content. Here are 150 post ideas by type (and with some examples) to inspire you to succeed with you content marketing in 2015! Bookmark it or save … [Read More…] 150 Killer Blog Post Ideas for 2015

7 Steps to Reworking a Broken Blog Post

Sometimes you’re halfway (or all the way) through a post and it’s just not working. It may be about the flow – it just seems to be all over the place or going in the wrong direction. In other cases it feels like the post is not really saying anything of value. In any of these … [Read More…] 7 Steps to Reworking a Broken Blog Post

How THEY see blogging

A prospective client asked if there was some easy way to discern whether a blog post idea would go over well with her audience. She didn’t want to waste time developing a post that wouldn’t connect with her readers. The first thing we did after she hired me was create a blogging plan, including her … [Read More…] Blogging Lessons from Freddy Krueger: A Litmus Test for Blog Post Ideas