Your business blog can be one of your most valuable marketing assets. It can improve your search engine optimization. It can drive awareness of your company via social media shares of your content. In addition, it can establish you as an authority in your space. but certain myths and misconceptions may stop you from taking full advantage of it. In this infographic, you can find five of the most common myths and what you can do about them. To learn more about better business blogging, go here.
Tom Treanor is the founder of the Right Mix Marketing blog. He’s the author of the Search Engine Boot Camp, the co-author of Online Business Productivity, and regularly speaks at industry and corporate events. His writing has been featured on the Content Marketing Institute, Social Media Examiner, Copyblogger and other leading industry blogs.