Welcome to Internet Marketing Lesson #3!
In this series I’ll be going over the essential elements needed to market your services or products business online – in order from zero to your first sale! I’ll document the steps I go through and tell you which tools I use to get started, to get ramped up, and to get selling.
In today’s lesson, we focus on getting your first WordPress installation up using Bluehost’s “one click install”. See also Lesson #1 (“Lesson 1: Getting the best Domain Name and Tools to help you do it“) or Lesson #2 (Lesson 2: How to Connect Your Domain Name to Your Hosting Account).
Below are the steps to follow to set up Self-hosted WordPress on your Bluehost hosting account (via one-click):
If you would like to do a more secure manual install (instead of the one-click install), here are some links to help you through that process:
- At HowtoWordpress
- At DynamicNet
- At EJ Hansel.com
Here are the details for the one-click installation:
1) In your control panel, find “Simple Scripts” Installations and click on WordPress.

2)

3) Find the area that says “Install WordPress”.

4) Follow the steps below for the settings. I always click on advanced options to name the site or blog, to change the username and to create my own password.

5) Once you press “Complete, you’ll get the details to connect to your site (you should get this via email too).

6) Here is the URL you’d go to to get access to your site.

7) Here’s what it will look like once you’ve logged in. This is your WordPress dashboard.

8) To see the actual site, click your site’s name and “Visit Site”.

9) You’ll have a default theme installed, so here is your new site. I typically will add a premium (paid) theme from Studiopress, Woo Themes or Themeforest (make sure you choose WordPress).

Resources mentioned in this post:
- Buy domain names: GoDaddy
- Hosting WordPress: Bluehost
- WordPress premium themes: StudioPress, Woo Themes, Theme Forest
Ready to get started?
So are you ready to get started with your new website? Let me know in the comments if you have any questions and please share this with your friends who are just getting started and need a little assistance!


Twitter: dynamicnet
says:
One click installations generally install WordPress insecurely.
http://www.dynamicnet.net/2012/03/installing-wordpress-securely/ along with making sure one is following the most current WordPress hardening measures on http://codex.wordpress.org/Hardening_WordPress will give you a firm foundation.
Peter M Abraham recently posted..The Security Dance – Part 2
Twitter: rtmixmktg
says:
Peter – fair enough. I’ve left links for the manual install in addition to the one-click option. Thanks for your comment!
Tom recently posted..How to Connect Your Domain Name to Your Hosting Account
Twitter: RyanHanley_Com
says:
Peter,
Excuse me for being naive on this point, but what do you mean by “hardening”?
Thanks,
Ryan H.
Ryan Hanley recently posted..How to Blog Comment Your Way to Consistent Traffic Growth
Twitter: dynamicnet
says:
Hi Ryan:
hardening = securing = making whatever is being hardened more resistant to being hacked (keeping in mind nothing is hacker proof).
Rule of thumb:
* All servers are insecure once turned on.
* All operating systems are insecure unless purposely secured.
* All server-based applications (web server, email server, etc.) are insecure once installed unless purposely secured.
* All client-based applications (this includes WordPress) are insecure once installed unless purposely secured.
All security is like a battery; it is never once and done.
Security that is not monitored on a regular basis is like having security cameras set up around the house where no one looks at the footage or the monitors the cameras are connected.
Thank you.
Twitter: RyanHanley_Com
says:
Oh OK… Thanks Peter… And what you’re saying is the One-Click install of WordPress does not have proper security features?
Ryan Hanley recently posted..How to Do SEO for Small Business
Twitter: dynamicnet
says:
Ryan, correct. One click installs ignores almost every single hardening measure.
Twitter: rtmixmktg
says:
Peter – I hear you and I think there’s a huge market for inexpensive secure installs (without locking you into a long security contract – on option is fine). I’d gladly promote that service if it was available. Good discussion.
Tom Treanor recently posted..Webinars for Marketing and Sales – 9 questions you have to ask before you present
Hey Tom. This is a great article. I have a question though that I hope you can help me with. I have a wordpress.com blog. I purchased a domain name with them too (or did the domain mapping thing – I’m not sure what it’s called.) I want to turn that domain into a blog/website with wordpress.org. Is there a guide that you did that covers that, or can you point me to a resource? I am having a lot of trouble with it.
I use HostGator, and I did the wordpress.org installation (they have a similar thing where it’s a 1 click installation). But I don’t know what to do now. Thank you so much!