In today’s digital world, it is easy for consumers to get overwhelmed. For a number of years, companies have been bombarding people with advertisements across the internet. Now, with Facebook, Google, YouTube and other popular websites available to us constantly through our smartphones and tablets, most people find advertising in their face all day long. [...]
Scott Monty, the global head of social media for Ford delivered a compelling keynote presentation today at the New Media Expo in Las Vegas that provides valuable lessons for businesses of all sizes. For the last several years, Ford has been one of the most innovative brands when it comes to online marketing and social [...]
Breaking news – another singer (Beyonce) accused of lip-syncing. Is this really news? We’ll let the public decide whether Beyonce gets added to the list of lip-syncing stars including Milli Vanilli, Britney Spears and Ashlee Simpson. In fact, the backing band (whose member accused Beyonce of lip-synching) has also been accused of not really playing [...]
Guest post by Erin Palmer of the University Alliance Love it, loathe it, or simply feel lukewarm about it, you can’t live without social media. According to a recent study conducted and reported by Manta, 90% of the more than 600 small business owners surveyed are currently networking online. Nearly 40% reported spending a quarter of [...]
Pinterest is Hot Pinterest is the current darling of social media. It landed in the top 10 social media properties in November according to Experian Hitwise with 31 million total visits, notably beating out Google+. It grew an amazing 4,000 percent in six months as of December 2011 (Hitwise, Cnet). And It Seems To Be [...]
Pinterest comes onto the radar Pinterest came onto my radar in a big way through a couple of groups that I participate in on LinkedIn (including my group). I decided that a good way to learn about it was to tread lightly, connect with a few friends, and curate the best articles into a Pinterest [...]
It’s no longer enough for businesses to just have a website and a company blog. To effectively market online , they need to engage in social media. Using social media platforms, they can connect with their potential customers and industry influencers and share and distribute their content. Getting Started with Social Media Learn the basics [...]
…and what you can learn from the book launch Guy Kawasaki’s launch and book tour for Enchantment, The Art of Changing Hearts, Minds, and Actions, was an amazing thing to behold. If you’re on social media at all and have any interest in business or marketing, you couldn’t help but see pictures of fans [...]
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