Marketing

The success of your business is largely dependent on your ability to do a bit of everything. This is especially true for solopreneurs, but so is the case for managers at companies of all sizes. It’s all too easy to become so focused on one aspect of the business and find yourself unable to dedicate … [Read More…] 6 Powerful Digital Tools for Acquiring More B2B Clients

Tough Love

Here’s the recap of a discussion that I had with the two partners of a client company. Client: Times are tough. We’re getting a lot less new leads than we used to because we’ve pretty much worked through our current network of contacts. We want to get involved in Social Media now. We’re ready. Me: … [Read More…] A (Tough) Love Story: How Is Social Media Helping You Make Money?

The referral network how to guide

Guest post written by Peter Sandeen. The ability to give quality referrals has significant advantages. Not knowing whom to refer to an important contact can seriously undermine your credibility. The same applies to businesses and bloggers alike. Creating a network, of referable businesses, creates the most value to you and your customers – even more … [Read More…] Creating a Referral Network To Get More Leads