To lend perspective on your social media marketing efforts, it helps to understand the size and growth rates of the different social media platforms. The following infographic helps you understand where the different platforms fit into the social media pantheon. Some highlights include:
- The Size Leaders: Facebook, Twitter and Google+
- The Rising Stars: Foursquare, Instagram and Tumblr
- The Steady Freddies: Flickr, LinkedIn, Xing, Yelp
- The Child Prodigies: Path, Pinterest and Soundcloud
- Cooling Off: Friendster, MySpace, Orkut
The Social Media Statistics for 2012:
This infographic highlights key statistics for the social media platforms. Are there any surprises or omissions?
Infographic Courtesy of Silverpop.com
Which Social Networks are you using?
Which Social Networks are you using for your business and are you making traction? Let us know in the comments.












Saying Friendster, Orkut and Myspace are “cooling off” is a bit of an understatement! I can’t imagine active users on any of them is very high, interesting graphic otherwise though!
Twitter: rtmixmktg
says:
Yes, I hear you. Orkut has its user base in countries like Brazil and India but it looks like even in those spots the users are exiting. I know MySpace has its new look and is promoting itself again, but I still haven’t seen much positive news about that. Thank you for stopping by and for the comment!
Tom Treanor recently posted..The 7 Dysfunctional Blog Types: Is Your Company Blog Suffering?
Twitter: TomMartin
says:
Nice infographic… thanks for sharing this… perfect for a deck I’m working on right now.
Tom Martin recently posted..How To Convince Your Boss That Social Media Marketing Is Valuable
Twitter: rtmixmktg
says:
Hi Tom – I’m glad I was able to help. Thanks for your comment!
Tom Treanor recently posted..10 Social Media Lessons Learned from Ford – Scott Monty New Media Expo Keynote #nmx
So far, the configuration can’t be any simpler. Probably their next enhancement that they can still further enhance is to move their configuration to the cloud.