No, I’m not talking about a beer gut, those few extra pounds or getting punched in the gut here. I’m talking about using your gut for making decisions. Becoming Extinct As a decision-making tool the gut is going the way of the dinosaurs. We have tons of data-gathering tools, tried and true strategies, proven formulas, … [Read More…] Your Under-rated Gut

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SEO, or Search Engine Optimization, is the art and science of getting your pages to rank higher in the search engines like Google and Bing. In reality, SEO tactics can be applied to your LinkedIn profile, to what you put in local business directory listings, to any online article writing that you do and in … [Read More…] What’s your SEO IQ? Take the test!

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For businesses of all sizes, blogging is a key part of their marketing mix. Following are some informative statistics about the Blogging World (aka “Blogosphere”). Highlights: As of July 2011, there are an estimated 164 million blogs (from 3 million in 2004) 27% of bloggers are full time bloggers About 2/3 of bloggers are male … [Read More…] 2011 Blogging Statistics [infographic]

What is a Twitter Chat? A Twitter Chat, also called Tweet Chat is when a group of people post messages (“Tweets”) on Twitter during a defined time around a particular topic. The way the people connect and are able to read the Tweets related to the particular Twitter Chat is via a particular hashtag (a … [Read More…] Twitter Chats: What are they and how to find them?

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I work with a lot of small business owners and solopreneurs and I hear a lot of the same questions so I thought I’d clear up some misconceptions about some of the “SEO tactics” that are often offered to them. In fact, some of these can damage your standing with the search engines, leading to … [Read More…] SEO That Hurts: 6 Out-dated Tactics That Can Harm Your Website