Ultimate Pinterest Marketing Resource Guide

Whether you work for a large brand or own your own small business, I’m sure you’re hearing quite a bit about Pinterest. You may be asking yourself, should we be marketing on Pinterest? Is this a fad? How can Pinterest help my business? How would I market on Pinterest anyway? If you ask yourself any … [Read More…] The Ultimate Pinterest Marketing Resource Guide (89 Helpful Resources)

Whether you call it a webinar, a webcast, or a web conference, a lot of companies, consultants, authors and small business owners are learning the value of presenting live to an online audience (Get my free “Webinar Mistakes” ebook here). While many companies are used to presenting at in-person events (the local chamber of commerce, … [Read More…] How to Do a Webinar Using Free or Inexpensive Tools

How to do a webinar

Webinars are a great way to develop a bond with a group of people that you want to connect with. It’s an efficient way to communicate complex concepts or to inspire people’s passions. It’s also a great platform for selling your products (so long as you provide a good education at the same time). I’ve … [Read More…] 5 Surefire Ways To Screw Up Your Webinar

Blogging can be a powerful way to get your company noticed by your target customers, to build credibility and authority, and to get found by search engines like Google and Bing. The problem is, blog writing is different from the other kinds of writing that we’re used to, including the writing for essays, business articles, … [Read More…] 7 Essential Elements of a Blog Post (Video)

Recently I’ve been working with a lot of my clients on building their mailing lists. Everyone has learned that the “money’s in the list” (and it is). From the discussions, it’s clear that the psychology of the email sign-up is not intuitive. List-building is clearly nurture versus nature. “List-building is nurture versus nature. Learn 6 … [Read More…] 6 List-building Mistakes and Tools To Make It Easier

Online Marketing Experts

Let’s be blunt here. There are so many people vying for attention online that it’s very hard to stand out. The top marketers don’t just do the basics and hope for the best. They’re actually working it, day in and day out. In both overt and subtle ways, they’re forging a path and attracting followers, … [Read More…] 7 Social Media Secrets Gleaned From The Experts