Let’s imagine, you’ve had your website for a couple of years now. It has plenty of viewers and monetizes pretty well. The only problem is… It doesn’t look as good and modern as it used to. Every time you look at it, there’s a thought at the back of your mind saying: “I need a … [Read More…] 4 Questions You Should Answer Before Redesigning Your Website

Digital marketing agencies are taking their strategies a step further, as changes rain on the industry. The cornerstones of digital marketing have transitioned from being “all about the business” to being “all about the business AND the customer”. If there’s anything agencies should understand first, it’s that changes will always be the constant element in … [Read More…] 13 Stats Every Digital Marketer Should Know for 2016

The social media landscape is one that all marketers are keeping a close eye on. Even though social media marketing has become the go-to marketing channel to connect with and engage your customer, the dynamics are ever changing. Marketing teams in 2016 need to adapt to these changes in order to be effective. What kind … [Read More…] 5 Interesting SMM Statistics to Maximize Your Marketing Efforts in 2016

Over the last few years, brands and ad agencies alike have wowed audiences with creative, interactive social media campaigns. While we’ve seen them all, been taken in by their disruptive ideas, few of us have tried to analyze and emulate them for increased exposure on our social media accounts. The following are descriptions and takeaways … [Read More…] 5 Brilliant Social Media Campaigns And What They Got Right

A webinar can be a very effective tool for promoting a business or a brand. It gives you the opportunity to display your expertise in your industry while interacting with customers and prospects. In the process, you will generate qualified leads that could eventually be converted to customers. It would, therefore, be advisable to incorporate … [Read More…] 8 Tips for Effective Webinar Marketing