6 Key Webinar Attendee and Registration Statistics

Webinar best practices

Webinars can be very powerful marketing tools (which is why so many companies are doing them). When starting out with webinars, there are several areas where people have misconceptions. They include the following: Registrants versus actual webinar attendees: Not every registrant attends your webinar. According to ON24’s research, about 42% of people attend a typical […]

How Social Media Speakers Can Help A Business To Market Itself More Effectively

Social Media Speakers

By Jonny Curran I like the 2010 study by the University of Maryland that suggests that social media services may be addictive and that using social media services may lead to a “fear of missing out,” also known as the phrase “FOMO”. In the past companies had considerably more control over how they were perceived […]

5 Reasons Why I Dislike Watching Presenters Who Riff

5 Reasons I Dislike Speakers Who Riff

I recently attended a conference where one of the keynote presenters didn’t have a prepared talk. Instead he decided to “riff”. I’ve seen him present two other times. The first time (on his way up, I suppose), he had a prepared presentation. The last two times were basically ad hoc tips and advice. Here are […]

Webinars for Marketing and Sales – 9 questions you have to ask before you present

webinars-thumb

Webinars are a great way to market your business, to grow your list, to educate prospects (and clients), and to make sales. But don’t take the planning process lightly, or your webinar won’t bring any of the benefits that you’re dreaming about. I’ve worked with people who’ve been stingy on invites or optimistic on their […]

How to Use Webinars to Generate More Sales (Webinar Replay)

How To Use Webinars For More Sales

I was recently asked to present for AnyMeeting.com’s “Small Business Toolkit” Webinar Series. Well, the replay is available and you can now watch the webinar (no sign up required) by clicking on the webinar picture below. About The Webinar Here’s the webinar description: Webinars are a very important and powerful way to connect with your […]

How to Do a Webinar Using Free or Inexpensive Tools

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Whether you call it a webinar, a webcast, or a web conference, a lot of companies, consultants, authors and small business owners are learning the value of presenting live to an online audience (Get my free “Webinar Mistakes” ebook here). While many companies are used to presenting at in-person events (the local chamber of commerce, […]

5 Surefire Ways To Screw Up Your Webinar

How to do a webinar

Webinars are a great way to develop a bond with a group of people that you want to connect with. It’s an efficient way to communicate complex concepts or to inspire people’s passions. It’s also a great platform for selling your products (so long as you provide a good education at the same time). I’ve […]