A lot of small businesses are daunted by the idea of writing for their blog (or starting one if they’re not blogging yet). They’re daunted because they think they have to write all the time. Or those who are blogging already feel like they’re not adding any value to their businesses because their traffic stats [...]
It’s no longer enough for businesses to just have a website and a company blog. To effectively market online , they need to engage in social media. Using social media platforms, they can connect with their potential customers and industry influencers and share and distribute their content. Getting Started with Social Media Learn the basics [...]
Blogging for a small business is different from blogging as a professional blogger (“problogger”) who is making money with advertisements or affiliate products on their site. As a small business, you benefit from your company blog in a variety of ways that make your situation different from an internet marketer or problogger. 1) Credibility The [...]
Guest post written by Peter Sandeen. The ability to give quality referrals has significant advantages. Not knowing whom to refer to an important contact can seriously undermine your credibility. The same applies to businesses and bloggers alike. Creating a network, of referable businesses, creates the most value to you and your customers – even more [...]
With all of the excitement about Facebook, Twitter and now, Google Plus, you might get so distracted that you forget about your blog. Big mistake! Your company blog is the best asset that your company has and should be the hub of all of your online marketing activities. Here’s why your Company Blog is your [...]
If you have a blog, then I’m sure you realize that you need to be creative in order to stand out. Sometimes the ideas just don’t flow – we all need a creative kick in the pants every once in a while! Take a look at these ideas below to get some inspiration and while [...]
…and when will that change ? There’s a strange thing happening on Google. Despite the huge press for Google Plus and its incredible, unprecedented growth, marketers and businesses don’t seem to care about it. Yes, there are some great Google Plus business pages being created but the collective market just isn’t interested (at least [...]
Danny Iny, the Freddy Krueger of Blogging who blogs at Firepole Marketing (and everywhere else on the web) is running an amazing contest called “The Marketing That Works” contest. Each day he’s running a new blog post from one of the 20 finalists. Each post will educate the audience on a specific marketing lesson based on [...]
LinkedIn is a the largest professional networking site in the world. It has members in over 200 countries and is available in over 14 languages. It’s growing fast, at a clip of to members per second. Some other key facts about LinkedIn: LinkedIn now has over 147 million members now! LinkedIn members are likely to [...]
This is a guest post by Cassie Hicks of Women’s Way To Wealth (http://womenswaytowealth.com) Welcome to 2012! Perhaps you’ve decided this is the year to start blogging, or launch that new online business? What will you do first? If you’re like most people you’ll venture online to see what your options are and see how [...]
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