Marketing

Marketing automation and everything that comes with it is recreating the industry. It is leading to marketing which is more effective and more productive. At the same time, there is a lot more scope for automation. After all, the more automated your marketing is, the less work you have to spend on those parts of … [Read More…] 8 Ways to Make Marketing Automation More Intelligent

Marketing

Source Voice search is a feature that enables you to search for information you want on a website by a voice command. In action, this means, you ‘tell’ what you are looking for, unlike times when you ‘type’ a keyword in the search bar of a website. A glamorous example of this mechanism is when … [Read More…] 5 Ways to Optimize Your Website for Voice Search

Marketing

There are a lot of different marketing options in modern business. With new digital marketing possibilities, advertising has exploded on a whole different level. Today, even startup organizations that don’t have large budgets can afford a marketing campaign and see noticeable results. In the past, traditional marketing options were limited and they cost a lot … [Read More…] Why Mobile Text Marketing Should Be Integrated With Other Marketing Activities in 2017

As fun and addicting as social media can be, using it to successfully market a brand is no picnic. With over two and a half billion worldwide users (and growing), effective strategies and trends seemingly come and go by the hour. Being that the gargantuan stream of information moves at an incredibly fast, non-stop pace, … [Read More…] 9 Social Media Mistakes That Are Destroying Your Engagement

Marketing

It seems like you can’t escape smart phones. People swerve in traffic as they scroll through Instagram, commuters stare into their phone as they try not to fall on the train, and every sitcom has an episode where the well-meaning parents desperately try to spend some quality time with their kids…(gasp) without phones. Smartphones are … [Read More…] 5 Reasons to Optimize Your Mobile Site