The Ultimate Guide to Facebook Ad Sizes

The Ultimate Guide to Facebook Ad Types

With Facebook’s proliferation of ad types (and rules), it can be quite confusing for the typical business just getting started. The guide below provides ad sizes, dimensions and other specifications for Facebook’s varied advertising units including: Page Like Ads Page post text Ads Page post photo Ads Event Ads Offer Ads Mobile News Feed Ads […]

Are Teenagers Abandoning Facebook? #Infographic

Teens Leaving Facebook

We produced this infographic exploring the recent trends for teenagers related to Facebook and Social Media. We all hear anecdotally about the movement of teens to other (often mobile-centric) Social Media platforms. So what did we discover? For Facebook North American active users numbers are declining The average age of Facebook users has risen from […]

What’s the Best Type of Post for Facebook? #Infographic

When to post to Facebook

Facebook is the largest social media network in the world. For many businesses, their Facebook Page is one of the main vehicles they use to market their products. To keep your fans engaged, it’s important to know why you’re sharing, what to share and when. According to PageModo’s research, the content types that get the […]

How to Unfriend or Unfollow Someone in Facebook

How to Unfriend in Facebook (or remove connection)

If your new friend is using too much foul language, sharing too many political views or pitching you too many products or services (or any of the other reasons people unfriend people on Facebook) then it may be time to drop this new connection! They don’t receive a notification that you unfriended them, but their […]

Top 10 Reasons People Unfriend People in Facebook

Why unfriend people in Facebook

Have you ever been unfriended in Facebook? Have you ever wondered why people unfriend other people in Facebook? According to a recent study by NM Incite, here are the top reasons why people unfriend their “friends” in Facebook. Top 10 Reasons People Unfriend in Facebook Offensive Comments Don’t know them well Trying to sell me […]

Facebook Page Checklist – 12 Important Points To Consider #infographic

Facebook Page checklist

Facebook has double the number of active users as the next social network (see Social Media statistics). So shouldn’t your company be putting its best foot forward with its Facebook Page? The following infographic from Shortstack (a Facebook fan page apps company), does a great job of highlighting the key areas that need attention on […]

The Ultimate Guide to Facebook Timeline Image Dimensions & Sizes 2014 (Infographic)

Facebook Timeline Picture Size

Because I refer to this chart often, I decided to include it here on as a reference for you (and yes, for me too…). My friend Louise Myers has produce an excellent infographic detailing all of the key sizes we need, including: Facebook Cover Photo: 851 x 315 (I’m glad they added that extra pixel […]

Facebook Edgerank 101 (Infographic)

edgerank-formula-facebook

Did you know that only a portion of your Facebook Business Page fans see any given post? Yes, it’s true. Facebook uses an algorithm called “EdgeRank” to determine who to show your content to. The same algorithm impacts your personal content as well. What Makes Up Facebook EdgeRank? There are three main components of EdgeRank: […]

How to Use Facebook Crowdsourcing to Name Your Product or Program

name my easy blogging course

The name of a product or training program is critical to your business. A good name can really communicate the benefits of your offering and trigger a positive emotional response with potential customers. A bad name can really repel potential clients and land with a dull thud (and leave you with a thin wallet). Which […]

How to Add Text to your Images

how to add text to pictures

With the 1-2 punch of Facebook and Pinterest driving a more visual online experience, creating pictures with text on them has become a standard part of any marketer’s online arsenal. So just how do you add text to a picture? 1) Presentation Tools: One way is to use a presentation tool like Microsoft Powerpoint or […]