24 Ways to Optimize Your Blog Post (Infographic)

optimize-blog-post

As I mentioned in the post about blog promotion strategies, each blog post is a mini-campaign. With this infographic, you can see 24 different ways to optimize your blog content form maximum SEO, social media shares and reader satisfaction. Some important blog writing tips include: Use visuals in your post to increase social shares Strategically include […]

12 Blog Promotion Strategies For Each Post

Screen Shot 2015-05-03 at 11.15.00 AM

Blog posts are not just “content” to fill your blog. To really be successful with your blog, treat each post like a mini-campaign. You’ve already taken the time to determine what to write, to have written the post and to select (and possibly pay for) post pictures. So take the time to promote it as […]

The (often misunderstood) Blog’s Place in Your Marketing Strategy

The (often misunderstood) Blog’s Place in Your Marketing Strategy

Ask ten people about a blog’s role in a company (especially at a B2B company) and you’ll likely get ten completely different answers. It’s a place for a company to post product updates. It’s a place to share news about the company. It’s a place to put afterthoughts that have no place elsewhere on the […]

How to Get More Blog Post Shares (Infographic)

Get blog post shares

When we go through the effort of creating a new blog post, we want to make sure that the world can find it. In order to get more social media shares of our blog content, there are a few things we can do to help. In the following infographic you can find several great ways […]

13 Blogging Statistics That Show Why You Should Blog

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Is it hard to convince your boss, your employees or yourself why you should be blogging? If so, check out the following blogging statistics that show how powerful a business blog can be. They include facts such as: 80% of blog visits are new (awareness) 53% more traffic (awareness) Posting every day generates 4x more […]

11 Critical Elements of a Winning Blog Post

essential blog elements

The business blog is often under-utilized and misunderstood within many companies. What’s often lost is how important it can be to support SEO, social media, branding and thought leadership for the company (for more, read the full post on “The Misunderstood Blog’s Place in Your Marketing Strategy“). Once the blog’s place is understood, an important […]

5 Business Blogging Myths That Will Hold You Back (Infographic)

biz-blogging-infographic

Your business blog can be one of your most valuable marketing assets. It can improve your search engine optimization. It can drive awareness of your company via social media shares of your content. In addition, it can establish you as an authority in your space. but certain myths and misconceptions may stop you from taking […]

29 Awesome Sites for Free Stock Photos

Free Stock Photos

Great images can do a lot for your blog posts. They get attention when people get to your site and they really help your content do well in social media (because of the combination of great headline and great visuals). Stock photos can start to add up though, especially in larger sizes! 29 Free Stock Photo […]

31 Ways to a Blog Post Idea

31 Ways to a Blog Post Idea

It’s important to provide valuable content to your readers on a regular basis. They’ll take something away and you’ll get the benefits of a broader social presence and the opportunity to rank in the search engines. But some days your inspiration for a great blog post ideas may dissipate… With that in mind, here are […]

150 Killer Blog Post Ideas for 2015

150 Killer Blog Post Ideas

As you do your content planning for the new year, it’s a great time to breathe some life into your business blog with some completely new types of content. Here are 150 post ideas by type (and with some examples) to inspire you to succeed with you content marketing in 2015! Bookmark it or save […]