I know my SEO. In fact, I wrote a book about it (The SEO Boot Camp). I don’t use SEO exclusively to get traffic to my sites, but it’s one of several components of my marketing mix. Anyway, this story isn’t about me, it’s about a nice surprise that I was able to provide to [...]
I run a board on Pinterest called Pinterest Articles and Tips. It’s an active board and I have a decent following. I read (in one of the infographics on that board) that over 80% of pins on Pinterest are actually re-pins. To make my board interesting, fresh and unique, I prefer to bring in new [...]
I’m often asked about SEO (Search Engine Optimization) by potential clients, when I’m teaching a course, or when I’m speaking in front of a group on a related topic. It’s a very misunderstood and mysterious topic for many so I’ll try to clear some of that up here in this post. The Basic Definition The [...]
I was talking with one of my clients the other day and she was a little down in the dumps. Her first two blog posts had gotten some interest and comments (which is quicker than most!) but the third didn’t seem to have any action. She felt a little lost in terms of what to [...]
Guest blogging is a hot topic these days. I can see why. Because it works. People like Jon Morrow (BoostBlogTraffic), Danny Iny (Firepole Marketing), Leo Widrich (Buffer), Kristi Hines (Kikolani.com) and Ann Smarty (SEOSmarty) have used guest blogging to get huge amounts of exposure for their brands and tons of additional traffic for their blogs [...]
I was recently asked to present for AnyMeeting.com’s “Small Business Toolkit” Webinar Series. Well, the replay is available and you can now watch the webinar (no sign up required) by clicking on the webinar picture below. About The Webinar Here’s the webinar description: Webinars are a very important and powerful way to connect with your [...]
The Psychology of Pinterest Addiction There was a recent infographic about why Pinterest is so popular – access it here (Why is Pinterest So Addictive? by Flowtown/Column Five). It’s a good infographic that has a lot of great points, but I think it focuses too much on the tool (Pinterest) and misses some of the [...]
Whether you work for a large brand or own your own small business, I’m sure you’re hearing quite a bit about Pinterest. You may be asking yourself, should we be marketing on Pinterest? Is this a fad? How can Pinterest help my business? How would I market on Pinterest anyway? If you ask yourself any [...]
Whether you call it a webinar, a webcast, or a web conference, a lot of companies, consultants, authors and small business owners are learning the value of presenting live to an online audience. While many companies are used to presenting at in-person events (the local chamber of commerce, a convention, at a training event), online [...]
Webinars are a great way to develop a bond with a group of people that you want to connect with. It’s an efficient way to communicate complex concepts or to inspire people’s passions. It’s also a great platform for selling your products (so long as you provide a good education at the same time). I’ve [...]
My name is Tom Treanor. I help you cut through the clutter and make online marketing easier to do and more effective for your business.
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