24 Ways to Optimize Your Blog Post (Infographic)

optimize-blog-post

As I mentioned in the post about blog promotion strategies, each blog post is a mini-campaign. With this infographic, you can see 24 different ways to optimize your blog content form maximum SEO, social media shares and reader satisfaction. Some important blog writing tips include: Use visuals in your post to increase social shares Strategically include […]

12 Blog Promotion Strategies For Each Post

Screen Shot 2015-05-03 at 11.15.00 AM

Blog posts are not just “content” to fill your blog. To really be successful with your blog, treat each post like a mini-campaign. You’ve already taken the time to determine what to write, to have written the post and to select (and possibly pay for) post pictures. So take the time to promote it as […]

10 of the Best Content Marketing Books

Best content marketing books

A content marketer’s skill set is broader than just writing. They need to be versed in design, SEO, social media marketing and a host of other disciplines. With that in mind, Wrike pulled together a slideshare of 10 of the best books for content marketers. Not all of them have “content marketing” in the title! […]

How to Launch a Startup w/ 31 Quotes (Infographic)

Launching a startup

When starting any new venture, motivation can be one of those things that can either help or hinder your progress. When your motivation runs dry, you ponder giving up. When you get inspired by others who’ve done it before, you push just that much harder. See the following quotes on how to launch a startup […]

What’s a Content Marketer?

What is a content marketer

You (or your boss) might ask, “What’s a content marketer anyway? And how is she different from other marketers?!” So let’s explore the topic… A content marketer has: Analytical abilities Copywriting capabilities An understanding of developers (including a little UX, HTML and CSS) The eye of a graphic designer An artists intuition More than basic […]

The (often misunderstood) Blog’s Place in Your Marketing Strategy

The (often misunderstood) Blog’s Place in Your Marketing Strategy

Ask ten people about a blog’s role in a company (especially at a B2B company) and you’ll likely get ten completely different answers. It’s a place for a company to post product updates. It’s a place to share news about the company. It’s a place to put afterthoughts that have no place elsewhere on the […]

28 Design Terms all Marketers Should Know

speaking-designer

Do you know the meaning of bleed, responsive, UI and UX? Can you define them and talk intelligently with designers or developers about them? If not, take a look at the following infographic where you’ll learn about: Design Process Terms: wireframes, comps and prototypes Terms to Describe the Look: bleed, grid, white space, gradient, padding […]

Should Your B2B Marketing Be More Fun? 11 Examples to help you decide

Should your B2B Marketing Be More Fun? 11 Examples to help you decide

It’s extremely competitive in the B2B marketing space. It used to be that the companies with the best reputation, biggest budget, the best direct sales force or the best channel sales model had the upper hand. With the increased efficiencies and scale that can be achieved with content (or “inbound”) marketing, add the online reach […]

How to Get More Blog Post Shares (Infographic)

Get blog post shares

When we go through the effort of creating a new blog post, we want to make sure that the world can find it. In order to get more social media shares of our blog content, there are a few things we can do to help. In the following infographic you can find several great ways […]