We probably don’t need to tell you how valuable it is to track all your marketing efforts, how it helps you optimize to attract new clients and to efficiently manage your investment on advertising and promotion. Each person that visits your website is completely different from the next. And you need to effectively track and … [Read More…] Important Aspects of Custom Parameters for Advanced Tracking in Google AdWords

Competition in the eCommerce space can be brutal. A 2016 study of consumer behavior found that nearly 90% of online buyers check Amazon even if they find the product they need on another website. What’s more worrying is that an overwhelming 55% of customers begin their product hunt directly on Amazon. Even if your buyer … [Read More…] How to Do Content Marketing For eCommerce Websites

Marketing

Regardless of the fact that you have an amazing product or deliver great service, you won’t garner any business profit unless your customers are interested in purchasing what you sell. Acquiring customers is like working in an open field for months to finally get a tree covered with fruits of your hard work. It is … [Read More…] 6 Creative Ways to Market your Brand to Engage More Customers

Marketing

Traditionally, the World Wide Web has been accessed using fixed-line services on laptops and desktop computers.  However, with the advent of hand-held mobile devices such as smartphones or feature phones, it’s become possible to access the browser-based internet services. Mobile data is internet content delivered to mobile devices such as smartphones and tablets over a … [Read More…] How to Accelerate Mobile Website Traffic with Personalized URLs

What’s the friend zone? Oh; nothing serious. It’s only one of the biggest fears people face when falling in love with someone. You know the story: boy meets girl, boy loves girl, girl sees boy as a friend. It’s sad. It’s devastating. It can happen in all aspects of life, too. If you were wondering … [Read More…] Are You In the Content Marketing Friend Zone? You Gotta Leave It Fast!

Marketing

The sales demonstration is one of the most important weapons in any sales team’s arsenal. A good sales demo allows you to show off your product, opens the door for you to gain a deeper understanding of the customer’s needs, and helps you build a stronger personal relationship with the prospect. There’s a ton of … [Read More…] The Sales Demo Power Kit: 8 Indispensable Tools