Being a manager implies setting goals and figuring out steps towards their achievement. One of the greatest obstacles on this way is losing the balance between the amount of freedom your employees use in order to talk about work-related issues and the force field around you. Here are 5 things happening every day and little … [Read More…] 5 Things You Do To Kill Your Teams’ Motivation

You’ve worked hard to produce great content and designed a stunning blog that provides an amazing user experience. You’ve added various opt-in forms and CTAs all over your blog hoping to turn your readers into subscribers. But it just doesn’t work. Why does it happen? It can be frustrating to invest in various opt-in tools … [Read More…] 7 Email Opt-In Mistakes To Avoid On Your Blog

Marketing

Technology pushes. It pushes everything. From new data science innovations to fintech, to augmented and virtual reality, technology disrupts how we buy, how we do research, and how we experience all that the web has to offer. And with each innovation in technology, web developers must scramble to add those innovations to the experiences that … [Read More…] 2018 Is On Its Way – What’s in Store for Web Development?

Marketing

The idea of leaving the 9-to-5 lifestyle behind and venturing out as a solopreneur is becoming an increasingly popular avenue for many. In 2015, the independent workforce of freelancers and solopreneurs grew by 12%, with over 18 million workers becoming solopreneurs in some way or form. In order to get your name out there as … [Read More…] How to Strategically Market Your Solopreneurship Endeavor

Local SEO

Attracting new patrons is vital for every business, despite its type and niche. As customers find local businesses more convenient and reliable, it is important for every business owner to attract local clients. In order to accomplish the task, Google allows business people to make use of two important free-to-use tools, Google My Business and … [Read More…] What is Google My Business and How Google Places Optimization Can Help a Business Get Local Customers

Your brand needs to publish fantastic content that can attract customers, convert sales and inspire loyalty. With this in mind, you should create a comprehensive plan that supplies your customers with the information and support they need during their journey with your brand. As part of your strategy, you must produce relevant engaging content at … [Read More…] The Cheat Sheet for Matching Content to Different Stages of the Customer Journey